A digital experience celebrating collaboration, creativity, and community through Arts & Crafts’ anniversary festival.
YEAR
2025
ROLE
UX/UI Design / Art Direction
THE PROJECT
Arts & Crafts is a Canadian independent label known for fostering collaboration and experimentation across its artist community.
For its anniversary festival, I developed a digital concept that highlights the connections between label artists and independent musicians through live performances, creative projects, and collaborative experiences.
Designed as the festival’s central digital platform, the website provides practical information while capturing the event’s energy and spirit. Through art direction and UX/UI design, I created an experience that balances discovery, accessibility, and community engagement.
